Sign reading 'Better Half' with a graphic of a split heart, mounted on a building exterior. 
BETTER HALF
Stack of turquoise cards with "Sandwich Trades" logo, featuring a stylized sandwich illustration, surrounded by a patterned background of the same design.

Producer + Photographer

As a producer, I oversaw the design team’s development and execution for Better Half’s brand alignment from start to finish, including naming, and sourcing local vendor options for interior/exterior design, company merchandise, and printing needs. Along with photographing their menu and additional content to use for their website and social media marketing.

Modern building exterior with a cafe named 'Better Half'; features large glass windows and contemporary architecture.
Outdoor restaurant sign with "Better Half" text and heart-shaped food logo on a teal background.
Exterior of a building with large windows displaying colorful promotional signs that read "Vegan meat, gluten-free & whatever tickles your feathers." The scene is partially obscured by a tree, and there's a planter with greenery at the base.
A menu featuring breakfast, meat sandwiches, vegan sandwiches, and salads. The breakfast section offers classic breakfast, ham & swiss, and vegan options. The meat sandwiches include roasted turkey, Italian, and Sriracha pork. The vegan sandwiches li
Two logos with text and abstract design elements; the right one says 'Better Half'.
A sugar cookie with colorful sprinkles on a white plate.
Exterior view of a storefront with colorful signage promoting vegan and gluten-free options and sandwiches.
A stack of teal business cards with an illustrated sandwich design and the text 'Sandwich Trades' against a matching patterned background.
Abstract mountain-themed artwork with geometric shapes and trees on a concrete wall.
Abstract geometric landscape artwork on concrete wall, featuring mountains, trees, and a sun in teal, orange, and black. Hanging pendant lights in the foreground.
Two circular logos; one with an abstract design of a sandwich and the text "Sandwich of All Trades Better Half," and the other featuring a geometric shape in teal and orange.
Minimalist landscape illustration with orange sun, teal trees, and abstract hills.
Cafe interior with overhead menu displaying breakfast, salads, meat sandwiches, and vegan sandwiches. Industrial decor with hanging cookware and coffee equipment visible.
Close-up of a black hoodie with a design featuring a green and gold heart with bird elements, and the text 'BETTER HALF.' A hand is visible holding the zipper.
Person wearing a black hoodie with playful landscape graphics and text "Tasty Sando Club," standing in a park near a swing set.
Neon sign of a whale with leafy wings, mounted on a concrete wall, featuring red fire alarm box nearby.
Silhouette of a person standing in a yoga pose, arms raised, surrounded by abstract shapes. Background is dark gray.
Neon sign on wall above refrigerator with beverages
Interior of an empty cafe with wooden tables and chairs, large windows, and spherical pendant lights. Outside, trees and green foliage are visible.
Hanging shelf with metal rooster decor and potted plants
Modern building with large windows and signage reading "Better Half." The exterior features wood paneling and greenery, with a paved walkway in the foreground.
Bottle of hand sanitizer labeled "MOXĒ Citrus Hand Sanitizer" next to a sign instructing to sanitize hands before using the cooler, positioned on a wooden surface with a plant in the background.
Hallway with a 'Restrooms' sign and abstract art on wall
A tablet displaying 'Better Half' on a counter with hand sanitizer bottles and a sign in the background.
Hanging restaurant menu displaying breakfast options with dishes like "Classic Breakfast," "Ham & Swiss," and "Vegan Breakfast" along with salads such as "Bacon Kale Caesar" and "ChopChop." The menu lists prices for half and whole portions for salads
Interior of a modern restaurant with overhead menu boards for breakfast, meat sandwiches, and vegan sandwiches. The counter below is decorated with autumn leaves and displays kitchen equipment and utensils. Exposed ceiling and pipes add to the indust